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ARTICLE SPOTLIGHT:  A BETRAYAL OF TRUST

By Becky Wright, Standard Examiner, Aug. 30, ‘09

Victims of embezzlement are often shocked to find their money was taken by a trusted employee. “But they were so nice” is what Michael Hines regularly hears.

“If I come in heavily covered with tattoos, using foul and abusive language, I’m not going to be able to take your money,” said Hines, director of enforcement for the Utah Div. of Securities. “One characteristic normally necessary to commit this type of crime is being nice” Read more...

 

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HARNESSING YOUR MENTAL AND EMOTIONAL ABILITIES FOR OUTSTANDING LEADERSHIP 

This is the place where you learn once and for all how to manage your emotions and harness your mind to work for you: 

  1. What gets in the way, and how to choose or move closer towards choosing 
  2. Behaviors and actions that enhance natural leadership skills. 
  3. We take the best and most profound research on emotion and the mind and make it apply directly to you. 
  4. You are guaranteed to learn  and realize things here you never realized before.  

Highly motivating, fun and insightful! 

THE RELATIONSHIP BETWEEN LEADERSHIP AND EMOTIONAL INTELLIGENCE

  1. Do effective leaders use emotional intelligence skills 
  2. Does it make a difference what arena of leadership the person operates in, i.e., corporate, military, Girl Scout leader 
  3. What about profession?  Are Chief Financial Officers effective leaders, and if so, do they use emotional intelligence skills to be more effective (the answer is yes). 
  4. Do they use similar or different emotional intelligence and leadership skills than, say, the VPs of sales (the answer is yes). 

Highly motivating, fun and insightful.  Using emerging research, find out about emotional intelligence and how it is and is NOT related to effective leadership.  This is a fun and extremely popular keynote.  

NEW MEDIA AND PR:  ACHIEVING BY THE RULES  

This sensational presentation by Chuck Malkus covers everything you should know about gaining positive and factual news media coverage. Preparation is the key before a reporter calls your organization about a story and the opportunity to be featured in a national news feature.  And, in today’s lightning fast media cycle, it’s important to have your organization’s messages and spokespeople lined up in advance.  

  1. The importance of news media relations 
  2. Key messages 
  3. Generating positive media coverage
  4. Strategic planning
  5. Your best news stories (Top 3)
  6. Gaining media results
  7. Planning ahead
  8. Before responding to a surprise interview request
  9. Managing the media as much as possible
  10. Be open and honest
  11. Communicating with reporters on camera
  12. Following the interview
  13. Achieving with new media
  14. Policies of posting on the web

PREPARING FOR A MEDIA CRISIS PRIOR TO THE STORM

Preparing in advance for a media crisis will allow you to ensure that the proper messages are delivered to the public in a timely manner when the unexpected occurs.  Most crisis situations can be communicated with minimal negative impact if proper procedures are already in place.  Every organization should have a crisis plan which is developed to include various scenarios relating to issues with: natural disasters; destruction of property and serious injury-death.

Chuck Malkus’ powerful presentation hits all cylinders of emergency management and includes:

  1. Why is preparation necessary?
  2. What is a crisis?
  3. Crisis communications internal directives
  4. Crisis communications external (news media) directives
  5. Providing timely responses
  6. Addressing every imaginable situation/incident will help navigate most storms/crises
  7. Designated spokespersons to respond to the “unexpected” situations
  8. Never say “no comment.”  Other sources may end up commenting on your situation
  9. Never avoid media calls as misinformation will follow
  10. Addressing news immediately will shorten life span of negative stories

Clients We Serve

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Institute of Internal Auditors
Alaska Denali Credit Union
American Institute of CPAs (AICPA)
Association of Certified Fraud Examiners
Association of Healthcare Intl Auditors
Association of Military Comptrollers
AT&T, Pacific Bell, SBCglobal (All 3!)
Bank Administration Institute
Blue Cross/Blue Shields- numerous associations
Branch Banking & Trust
British Standards Institute
Coca Cola
Compass Bank
Core Labs
Credit Union National Association
Deloitte Touche Tohmatsu
Dresdner Bank
Eli Lilly
Ernst & Young
General Motors
FBI
Federal Deposit Insurance Corp (FDIC)
Federal Reserve Bank of St. Louis
Ford Motor Company
Kaiser Permanente
Marine Corp Butler Base- Okinawa
Naval Audit Services
Office Depot
PepsiCo
PriceWaterhouseCoopers
Prudential
Raytheon
San Diego County Credit Union
Singapore Stock Exchange
State Compensation Insurance Fund
Sun Trust Bank
Traveler's Insurance
Susquehanna Bancshares, Inc.
University of California- numerous campuses
VA Commonwealth- Dept. of Accounting
Virginia Commonwealth University
West LB Bank of Duesseldorf, Germany
Wisconsin Credit Union League
Yazaki
Zurich Financial Services

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